EXPLORE MY CAREER PATH

august 2020 - NOW

CONSULTANT @ GRUNDFOS

As a Marketing Consultant at Grundfos Service & Solutions, I am involved in several projects, including:

  • Ensuring presence of service on all local and global re-launched websites (system set-up, master content build-up, roll-out, translation process, coordination with local stakeholders, ad hoc)
  • Organizing internal training about Grundfos service offerings for marketers
  • Creating future direction for service videos & service YouTube channel
  • Co-creating tracking dashboard for digital touchpoints
  • Ad hoc

Learnings, reflections and achievements

  • Changing the mindset from doing what I am asked for to driving initiatives
  • The transition from helping my colleagues with ad hoc tasks to asking for their time, input, help and cooperation
  • Great network, good relationships and stakeholder buy-in in a large company are detrimental
  • Being thrown into water and learn swimming comes with a steep learning curve
  • Detailed agenda and stating purpose of the meeting meeting increases alignment of the participants from start

FEBRUARY 2019 - JUNE 2020

STUDENT WORKER @ GRUNDFOS

As a Student Assistant at Grundfos Service & Solutions, I was handling a wide range of marketing-related tasks:

  • Active contribution to building a new online user experience on Grundfos websites
  • Creation and maintenance of webpages
  • Coordination of system set-up with local stakeholders
  • Coordination of projects, e.g. photoshooting
  • Coordination with an in-house marketing agency
  • SharePoint and internal communication
  • Ad hoc tasks

Learnings, reflections and achievements

NOVEMBER 2017 - JANUARY 2019

MARKETING ADMINISTRATIVE @ DAXEN SLOVAKIA

My main role at the company was to cover for marketing at DXN for Slovakia and other countries in Europe (e.g. UK, Poland, Nordics, etc.). My tasks and responsibilities included:

  • Operative marketing tasks
  • Person in charge for an online internal platform and ordering system
  • Providing input to Chief Technology Officer reg. new global extranet solution
  • Events coordination, e.g. 3-day int. event for 200 people
  • Social media management (strategy, planning, content, etc.)
  • Writing product descriptions and creating presentations
  • Customer service (personal, phone, e-mail)
  • Translations (SK - EN / EN - SK)
  • Reporting to the International Marketing Director (e.g. monitoring marketing activities, sales, expenses, etc. in Europe)
  • Ad hoc tasks

Learnings, reflections and achievements

NOVEMBER 2017 - JANUARY 2019

PURCHASING, MARKETING AND SALES INTERN @ INSPIRAL VISIONARY PRODUCTS

As an intern at inSpiral, I had many opportunities to work for different departments and various tasks, such as:

  • Purchasing: communication with suppliers, collecting data from suppliers, research, small SAP orders, etc.
  • Sales: creating a database of prospects (B2B) and lead generation, CRM maintenance (Hubspot)
  • Marketing: content creation for social media, ad hoc tasks

Learnings, reflections and achievements

DECEMBER 2015 - JULY 2017

MARKETING INTERN & ASSISTANT @ BRDR. JØRGENSEN COMPONENTS 

I started in the company as a marketing intern and afterwards became a marketing assistant with various tasks:

  • Market research (primary & secondary research)
  • Competitors' analysis
  • Communication strategy
  • Proposals of stories, descriptions, merchandise, etc.

Learnings, reflections and achievements

DECEMBER 2014 - AUGUST 2015

FRONT-END & BACK-END SUPPORT @ TMF SERVICES SLOVAKIA

As a front-end support, I handled daily operation of the front desk including the following tasks:

  • Communication with clients (phone, e-mail, personal)
  • Processing of daily correspondence
  • Organizing courier services
  • Attendance monitoring

As a back-end trainee, I supported accounting, payroll and cosec teams:

  • Preparation of personal files
  • Standard delivery of partial accounting processes

Learnings, reflections and achievements

JULY 2012; SEPTEMBER 2013 – AUGUST 2014; SEPTEMBER 2015 – DECEMBER 2015

MISCELLANIOUS JOBS

Besides my studies, I also worked in a canteen and several warehouses as:

  • Cashier
  • Quality control
  • Picking and packing orders for an online shop
  • Gift-wrapping

Learnings, reflections and achievements

EXPLORE MY PATH OF EDUCATION

SEPTEMBER 2018 - JUNE 2020

MSC. BUSINESS, LANGUAGE AND CULTURE @ THE UNIVERSITY OF SOUTHERN DENMARK

Modules covered:

  • Global e-business
  • Intercultural communication
  • Business communication
  • Strategic marketing
  • International marketing
  • Comparative economics
  • Social research and methodology
  • English, oral proficiency (English law, International Politics and Economics)
  • English, written proficiency (English law, International Politics and Economics)
  • Project management
  • Strategic communication
  • Practice-based project

Projects:

  • Marketing plan for a new company: 1to1 Administration
  • Economic inequalities affecting people living in different countries – comparative study of Denmark, Germany, Poland and Slovakia
  • How do young people with experience of living abroad perceive multiculturalism: a case study of Absolut vodka’s campaign in Slovakia.
  • How can a start-up increase its visibility among stakeholder groups: a case study of a business services provider in the Slovakian market?
  • Thailand - the ‘Land of Smiles’. Is it really that simple?
  • (Un)safety of women travelers in Morocco
  • Master thesis: LinkedIn strategy: a pracademic case study of a growing service provider in Slovakia

SEPTEMBER 2018 - JUNE 2020

PROF. BC. INTERNATIONAL SALES AND MARKETING MANAGEMENT @ VIA UNIVERSITY COLLEGE

Modules covered:

  • Marketing and Sales
  • Organisation and Management
  • Business Economics
  • Company’s strategic analysis
  • Market analysis
  • Market selection and penetration strategy
  • Cultural analysis
  • Communication
  • Organisational structure, management and motivation
  • Basics of project management
  • Basic investment theory and financing
  • Process consultation
  • Business and concept development
  • Project Management
  • Philosophy of science and user research

Projects:

  • Analysing the strategic situation and making recommendations for Blend He
  • Preparing a strategic plan for Blend He's expansion into international market (Germany) + primary research
  • Assessing attractiveness of a new market (Spain) with focus on supply and demand in high end clothing for women and exploring opportunities for further growth of &Other stories (H&M)
  • Designing a marketing mix for Grower's Cup in a new market (Norway)
  • Recommending a new approach for the introduction of the Oticon‘s latest product – Alta 2 on the international market (Mexico)
  • AP project: Preparing a communication plan for a start-up company in a high-end home accessories market in Denmark + primary research
  • Solar School: "Develop a sales and marketing plan for commercialising our Solar School services in Solar further."
  • NNIT: "Plan and execute a sales meeting, report reflections and plan next step after the meeting."
  • TMF Services Slovakia: "Create and present a strategy map and/or balanced scorecard including measurable KPI’s and actions to be taken."
  • TMF Services Slovakia: "Create a local sales plan (including segmentation of the market)."
  • How can the experience at OK stations be enhanced? (use a digital concept as a solution)
  • Apply a digital perspective in the connection between Aarhus 2017 and different retail areas in Aarhus?
  • Create a technological solution to support the communication within a community of mountain bikers within
  • Smart glasses – from tool to product (create a new use of the smart glasses)
  • Bachelor Project: "What is a suitable strategy for inSpiral to exploit the opportunities of global health snack market and to make a profit from inSpiral’s labeled products?"

REFERENCES

Since Dasa was working very closely with me, I observed a number of strengths I would like to share. As a really young person she has unusually strong will to work, to find the way to achieve the goals, she is reliable, cooperative, she is willing to help and she is able to explain the ideas, or any procedures in a very clear way which is easy to understand.
Zuzana Kormanova, Country Manager, Executive Director at DAXEN Slovakia s.r.o. (March, 2019)
The projects which Dasa has attended, has shown that she is able to solve practical problems using the theory she has learned or making use of new theoretical approaches.
Jes Holten Lützhøft, Program Coordinator Lecturer at VIA University College (November, 2017)
I would highly recommend Dasa as an employee. During her time working at inSpiral she was always punctual, efficient and professional. She has an excellent attention to detail and is a quick learner.
Eddie Turtle, Purchasing Manager at inSpiral Visionary Products (November, 2017)
Dasa has ability to complete all works assigned to her on time, she is well organized, reliable and communicates well. Dasa is flexible and willing to work on project that is assigned to her.
Simona Fajnorova, HR Admin at TMF Services Slovakia (August, 2015)
You can find more references on my LinkedIn profile
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FREE TIME HOBBIES

At the moment, I am balancing my work-life with the following:

BAKETBALL CAREER

Throughout my whole childhood, I used to play basketball. Many of my characteristics stem from that period.

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